When I talk to third sector organisations about the importance
of good impact practice, the response can often be summarised as
this, ‘We’d love to do more work on measuring our impact, but its
very difficult to make the time when we’re so busy delivering our
Having worked for a lot of smaller third sector organisations, I
really do sympathise with this kind of comment. Just delivering
your work can feel like an enormous task, especially during a time
when many organisations are experiencing a reduction in their
resources. Adding ‘measure impact’ to the already very long list of
things to do can sound like a big ask!
But I’m going to argue that investing some time and resources in
developing your impact practice could really benefit your
organisation and pay off in the longer term.